books of my life

Someone in the Dots chat asked me this today:

"Do you have book recommendations for business development, management, and general wealth-of-knowledge?
"I've been reading Peter Drucker's Effective Exectutive lately, and I'm looking for more reading material to help me grow and learn (as best I can, anyway)".

I'm flattered and grateful that someone thought to ask me. Everything I believe in about life, business, and earning is in these books in the picture, that I stood up on my shelf. I'll link to Amazon. But try to buy them direct.

• All I Really Need To Know I Learned In Kindergarten by Robert Fulghum
  My mother gave me this when I was very young. Its never left my side.
• The Greatest Salesman in the World by OG Mandino
  This my favorite on sales and believing in yourself. This one has been with me for years too.
• Crossing The Chasm by Geoffrey A. Moore
  Follow this page by page if you're in tech and wanting to build something great. I bought it in '92, I refer to it today.
• let my people go surfing by Yvon Chouinard
  Patagonia is still a great company. Chouinard's book should be taught to young people in business school. If every company operated the way Patagonia does the world would be a better place.
• Running Lean by Ash Maurya
  Ash will readily admit he borrowed the basis of his book from Crossing The Chasm. But he also added his own ideas. Ash's idea of the lean startup is also a must-have read and follow for any budding entrepreneur.
• small is beautiful by EF Schumacher
  Schumaker writes about the value of doing business as if people mattered. He writes about the value of small business. Not just small business, but small business ethics. I worry that business ethics are being cast aside for profits - you should too.
• The Practice of Management by Peter F. Drucker
  Drucker's book asks the manager to ask themselves two pertinent questions each day - "who are our customers and what is our business"?. The enterprise should be based entirely on the answers to these two questions. Most businesses don't know these two answers and it shows.
• The Intelligent Investor by Benjamin Graham
  I read two books wen I got into crypto on 2.22.20. This one and,
• Common Stock and Uncommon Profits by Phllip A. Fisher
  Both have been a guiding light since.
• The Way To Wealth by Benjamin Franklin
  Our son gave me this for Christmas in 019. This book was first published in 1758, summarizing all Franklin's previously published thoughts about how to achieve success in business. It'll take you 10 minutes to read it. Then you'll read it over and over. It's the most powerful 10 minute read I know of.

tty next time,